SCARLET & ARGENT

WHEN ONE OF THE UK’S MOST PRESTIGIOUS TEXTILE MANUFACTURERS HAINSWORTH, DECIDED TO LAUNCH ITS FIRST EVER CONSUMER BRAND USING FABRICS MANUFACTURED AT THEIR 229 YEAR-OLD MILL THEY ASKED US TO DEVELOP A NEW BRAND TO TAKE TO MARKET.

Hainsworth were highly regarded as a supplier to trade but had little or no awareness among the UK consumer. We worked with Hainsworth on the marketing positioning before developing the brand name Scarlet & Argent, the look and feel, product names, descriptions, packaging design and a range of marketing collateral.

This Project Contained

  • PRINTED COLLATERAL
  • INSTORE POS DESIGN
  • SIGNAGE
  • WEB DESIGN
  • PROMOTIONAL EMAILERS
  • CREATIVE COPYWRITING
  • PHOTOGRAPHY
  • ARTWORKING
  • PRINT MANAGEMENT

Scarlet & Argent
Scarlet & Argent
Scarlet & Argent
Scarlet & Argent